How to tax YouTube income for an individual entrepreneur?

Solved
16.12.2025 14:01 • Question

I receive payments from YouTube advertising and am registered as an individual entrepreneur on a single tax. It's not always clear whether this advertising is directly related to my entrepreneurial activity, because sometimes it's automatically selected by the platform itself or by third-party brands. Please advise, in which cases should such income be declared and taxed as an individual entrepreneur, and in which cases - as a regular individual? How to correctly determine which tax regime to apply so as not to violate the law?

1 Answers

Lorina Fedan

Answer provided 17.12.2025 11:51

Funds received from YouTube advertising may be included in the income of an individual entrepreneur – a single tax payer, but only under certain conditions. If the advertising that YouTube places in videos created by the FOP is directly related to their business activities, then such receipts are considered entrepreneurial income. Provided that the funds are credited to a bank account opened in Ukraine specifically for business activities, they are included in the single tax payer's income and taxed according to the rules of the Tax Code. This refers to funds received during the reporting period, but no later than the annual tax period. In this case, the FOP must declare these receipts and pay the single tax in the prescribed manner. At the same time, the tax authority draws attention to another important nuance. If the advertising in the video has no relation to the entrepreneur's activities, but relates exclusively to the YouTube platform itself or third-party brands, such funds are not considered income of the FOP on the single tax. In this case, payments are taxed as foreign income of an individual, according to the rules provided for citizens, and not for entrepreneurs. This means a different procedure for declaring and paying taxes. Thus, the key factor for taxing income from YouTube is the connection of advertising with the FOP's business activities and the correct crediting of funds. It is precisely on this that the rules for paying taxes depend.

The answer is informational and does not replace a full legal consultation. For a detailed analysis of your situation, contact a lawyer directly.